Which marketing actually makes money. Tag every customer with how they found you, tell us what each channel costs, and see real revenue, cost per new customer and ROI by channel.
4
Attributed customers
$1,491
Lifetime revenue
$0/mo
Tracked marketing spend
—
Best ROI channel
Set a spend to rank
Channel
Customers (new)
Revenue
Spend/mo
CPA
ROI
Untaggednot tagged
4 (+3)
$1,491
—
n/a
n/a
Revenue is lifetime approved work from customers who named that channel. CPA = monthly spend ÷ new customers this month. ROI = lifetime revenue ÷ one month of spend, so it reads high on purpose. Use it to rank channels, not as a same-period return.
What to cut, what to scale
Grounded only in the numbers above
Channels & monthly spend
What each channel costs you per month, so ROI is real
Tag your customers
4 customers still need a source · ask "how did you hear about us?" at write-up
Phone call-tracking attribution (a unique tracked number per channel) needs an external number provider such as Twilio or CallRail and is a planned add-on. The source-tag version on this page is fully in-stack now and needs no third party.